Google Ads for Hairdressers in Melbourne

We help Melbourne hairdressers fill appointment books with high intent Google Ads, proper tracking plus weekly optimisation.

Brands That Trust My Work

The Salon Growth Process

Audit and Direction

We audit your current ads, tracking and landing page, then jump on a call to lock in goals, budget and what a good lead looks like.

Build and Launch

We build campaigns around high intent searches people use to find a hairdresser in Melbourne, then launch with tracking set up for calls and enquiries.

Optimise and Scale

You get clear reporting in plain English, then we optimise weekly to cut wasted spend and shift budget into what drives real bookings.

Book a Free Audit
"Google Ads finally makes sense. Tracking was cleaned up, spend went into what converted, and ROAS lifted without chasing random clicks."

Vishal Gumber

Craftzero, NSW

"Kate rebuilt our campaigns and tracking, then refined targeting weekly. Enquiries became more consistent and cost per lead dropped."

Dr Puja Gumber

Yes Dental, NSW

"Communication was excellent from day one. The campaigns were built properly, then optimised weekly so leads stayed consistent and predictable."

Nicola De Filippis

SN Systems, Italy

What makes me different?

Be clear and upfront about everything. No smoke and mirrors.

Marketing shouldn’t feel like decoding a cryptic message or digging through vague reports. You deserve to know where your budget goes and what it’s achieving. Let’s cut the jargon and keep it real.
Honesty first.
No sugar-coating.
Straight answers, every time.

Talk, but also listen. It’s a two-way street.

So many marketers focus on pushing their ideas, but the real value lies in understanding your business and goals. Communication is a dialogue, not a monologue. I make sure we’re always on the same page.
Clear updates.
No guesswork.
Your input always matters.

Relationships matter more than quick wins.

It’s not just about hitting targets or churning out campaigns. It’s about building trust and lasting partnerships. Your business is more than a number—it’s a story, and I’m here to help tell it.
Care about people.
Value the partnership.
Grow together, not apart.

Know the community. Support the locals.

I’ve spent years working with small businesses in Melbourne’s south-east. It’s not just about running ads; it’s about understanding the people, the challenges, and the unique local vibe.
Shop local.
Build community.
Be part of something bigger.

Show results, not just activity.

Too often, marketing feels like throwing ideas at a wall and hoping something sticks. I’m about strategic moves that actually drive growth. No vanity metrics, just real outcomes that make a difference.
Track progress.
Learn from data.
Always aim for impact.

Quick Answers, Clear Next Steps

Book a Free Audit
Are Google Ads worth it for hair salons?

Yes, when campaigns target high intent searches and tracking is set up properly. For hair salons in Melbourne, Google Ads can drive leads fast because you can show up when people are actively looking. Results depend on your offer, competition, landing page, and budget. The key is filtering low intent searches, measuring real enquiries, and optimising weekly.

How quickly can I expect leads from Google Ads?

Usually you can start seeing enquiries within the first couple of weeks after launch. The first month is about getting clean data, confirming what converts, and tightening targeting. Performance typically improves over weeks 4 to 12 as we cut wasted spend and scale what brings the best leads.

What does it cost to work together?

The free audit is no obligation. You will receive a Loom video walkthrough plus an initial consult to talk through goals, budget, and lead targets. If we move forward, management is $500 per month with a 3 month minimum, and ad spend is separate.

This includes 1 Google Search campaign plus 1 Performance Max remarketing campaign, weekly optimisation, and clear reporting.For many local businesses, $500 per month is strong value when you are also investing a sensible amount in ad spend, for example $600 to $2,000+ per month.

If your ad spend is lower, we can still work together by keeping targeting tight and focusing only on the highest intent searches, and we will only proceed if it feels comfortable. I treat your budget like it is my own, so the focus is always on reducing waste and improving lead quality week by week.

What budget do I need for Google Ads?

Most local service businesses start around $20 to $60 per day. The right number depends on your goals, competition, and how many enquiries you want each week. We will only work within what feels comfortable for you, and we will start tight, prove what converts, then scale from there. I treat your budget like it is my own, so the focus is always on cutting waste and getting the best return.

Will you set up conversion tracking and reporting?

Yes. We set up tracking for the actions that matter, like contact form submissions and calls, so we can optimise based on real leads. Reporting is kept clear and practical so you can see what is working, what changed, and what we are improving next.

Send me a message

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